> I hate when people misuse the english language. They just don't think before they speak.
>
> Another pet hate is the combination "very unique". Unique means "one of a kind" so to say something is very unique is to say it is very one of a kind. How can something be very one of a kind, it either is, or it isn't.
>
> ladada(I didn't care until my Dad pointed it out. Now I can't stand it)dada

In this specific situation which Howard has pointed out, the misuse of English is even worse, considering that this is ad copy that was written by a paid professional. At least I would assume this is the case. Someone like that ought to know what they are doing, and ought to take the time and research necessary to do it right.