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The Demise of the Protestant Work Ethic
Posted By: Issachar, on host 24.88.251.76
Date: Monday, December 24, 2001, at 12:40:36

The following marketing blurb was printed on a box of contact lens solution. Not to name names, but it was Alcon Opti-free Express Multi-Purpose Disinfecting Solution, No-Rub Formula.


"Enjoy clean and comfortable lenses without rubbing. Unlike ordinary multipurpose solutions that require a digital rub, OPTI-FREE EXPRESS does the hard work for you, taking that rubbing step out of your care routine."


Wow! No more long seconds spent slaving over those darned inconvenient contact lenses!


Iss "the Next Big Thing will doubtlessly be No-Rub toilet paper" achar

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